Fractional product
leadership
for early-stage
teams
Direction, momentum, and a roadmap your team can execute.
Fractional product leadership
for early-stage teams
I work closely with founders and early teams to bring clarity, focus, and execution discipline during critical stages of growth.
I'm a product leader with nearly a decade of experience supporting early-stage startups and scaling teams, often as an early team's first product hire. I specialize in shaping product vision, establishing the right level of structure and process, and partnering closely with founders to translate business goals into clear, actionable priorities. I enjoy 0→1 product creation, navigating product-market fit, and making thoughtful tradeoffs to move quickly without losing focus.
Built for founders navigating early product complexity
I work with founders and small teams who are building quickly and need more clarity around shaping a product roadmap, implementing product processes, making early product and design hires, and finding product–market fit.
Pre-seed to Series A without senior product leadership
Translating ambitious business goals into an actionable product roadmap
Building toward product–market fit while actively shipping
Scaling without clear product processes, metrics, or decision clarity
Why this stage is especially hard
In the earliest stages, product decisions carry outsized weight — but teams often lack the structure, shared context, or senior product leadership to make those decisions confidently. Without clear direction and ways of working, priorities churn, alignment breaks down, and teams move fast without always moving forward.
This is where I step in.
How I support early-stage teams
Set product direction
Translate business goals into a clear product strategy and roadmap.
Build the operating system
Establish planning rituals, prioritization frameworks, and metrics tied to outcomes.
Turn ideas into shipped product
Take fuzzy goals and concepts and turn them into well-scoped features and experiments.
Strengthen the organization
Coach founders and early team members, and support key product and design hires.
I partner with founders to bring clarity, momentum, and confidence to their product journey.
Ways we can work together
Choose between ongoing partnership, focused project work, or one-time setup.
Fractional Product Leadership
For teams building toward product-market fit who need embedded senior product leadership without the overhead of a full-time hire.
What's included
- •Ongoing product leadership and decision support
- •Product vision and roadmap ownership
- •Close partnership with engineering
Experienced product leadership without the overhead of a full-time hire.
What you'll walk away with
Real outcomes. Not just advice.
- A clear product vision and roadmap
- Prioritized feature plans and experiments
- Defined product rituals and ways of working
- Metrics frameworks tied to business outcomes
- Stronger alignment across product, design, and engineering
- Product artifacts teams can continue using long after working together
Let's bring clarity to your product direction
If you're building an early-stage product and want support setting direction, planning, or execution, let's talk.